GA Lotto Brand Improvement 

Georgia Lottery has always been a fast-paced brand, but unfortunately, that has resulted in fast, cheap work. First solution we proposed — create a new design process where we actually have time to create somethingthey love, starting with approval on concepts/sketches/copy, then a final execution with room for revisions. Second — create a better look andfeel using brand guidelines and 3D implementation.

These two changes have resulted in better designs and a cohesive look all around.