Concept & strategy:

While an elf wraps up presents for the holidays, an important announcement is made alerting the world that it’s about to end… due to a very hostile yeti. The elf has to do something but only has 3 gifts to choose from for help. One will save the world. The others will fail. It’s up to the user to make the right choice.

Role:

• Storytelling and concepting

• Illustrations and working with the team to define the illustrative style

• Storyboarding

1. End of the world is announced. Elf is worried.

2. User chooses one of three gifts. Lid opens and reveals socks.

3. Elf approaches the yeti stomping through the forest in an attempt to appease it with the gift.

4. They confront each other.

5. Yeti growls…

6. Camera zooms into mouth (R O A R !).

7. It “growls” again (waaaaah).

8. Elf presents gift (just so happens to be the wrong one).

9. Yeti knocks elf into the woods and the gift falls to the ground.

10. Camera zooms out onto the world which turns into a frozen wasteland.

11. End Slide appears giving the user the option to play again.